In welcoming more than 100 regional arts professionals and
advocates to the first Arts Summit, Foster launched into the
opening bars of Oh, What a Beautiful Morning from the musical
Oklahoma!, which he performed in high school. (He has a nice
voice.)
It was an upbeat, artsy beginning to an upbeat gathering to
encourage collaborations, offer advice on marketing and
advocacy and announce a new online program designed
exclusively for arts crowdsourced fundraising.
Sponsored by businesses and cultural institutions, the event
included museum directors from Tampa, St. Petersburg and
Sarasota; executives and trustees of performing arts
organizations such as the Florida Orchestra, Straz Center for the
Arts and American Stage Theatre Company; and the directors
of the arts alliances of St. Petersburg, Hillsborough and Sarasota
counties. It was one of the largest and broadest meetings of its
kind.
The recession hit the arts hard with recovery slow, so raising
money was on a lot of minds. Most of the panel discussions
were related to that. Keynote speaker Randy Cohen, an
executive with the advocacy organization Americans for the
Arts in Washington, D.C., delivered a "Go Team!" speech with a
raft of statistics touting art's social and economic benefits.
The summit was an insider affair, but it will probably have a
broad community impact. One of the most specific was the
introduction of power2give.org, an online crowd-funding tool
that began in Charlotte, N.C., in 2011 and has expanded to 11
states and 20 community sites. Those sites have raised almost $4
million.
"It's a platform that complements existing fundraising," said
Laura Belcher, Power2Give's director.
It will be available to any arts organization with not-for-profit
status in the three counties and launches on Dec. 12. Free
workshops will be held in Tampa, St. Petersburg and Sarasota in
November.
Pete Zinober, a Tampa attorney and past chairman of the Arts
Council of Hillsborough County, said in his opening remarks that
one of the summit's goals was "to originate ideas," and
transportation became a big point of discussion.
During a session on collaborations, Tampa Museum of Art
director Todd Smith and Museum of Fine Arts, St. Petersburg
director Kent Lydecker discussed the evolution of their
collaboration on a joint exhibition featuring emerging Chinese
artists, which will open next June. Several audience members
pressed them on plans to offer transportation, such as charter
buses, between the two venues. (They're working on it.) Which
led to broader questions about ongoing regional links: Why not
water taxies to ferry people between the downtown
waterfronts of Tampa and St. Petersburg and on to Sarasota
Bay, near the John and Mable Ringling Museum of Art, for
example? Which led to Smith quipping that the museums were
organizing their own light rail system. Which led to laughter.
But most of the moments were serious, and a second summit is
planned for 2014 when the meeting will offer new opportunities
and a report on goals from this first summit.