Those materials (which I named as the elementary images - ReaexPIC) searched from daily life in the extent of singleness oriented picture, unequivocal pattern, deficient narrative and directivity , but the leaflets from supermarket as emphasized its timeliness, symbolization and singular binary logic, the content of the character of its elementary images frequently have been strengthened and manifested, which the imagery form of the most basic object directs the picture to be set by the logic of the ultimate direct purpose. The mediated addressing “embellishing” link is unnecessary (other link has been disseminated with varied dedicated advertisements), excessive rendering and adornment are hardly notified if seen from the image itself. Due to the promotion to categorically state numerous products on a single sheet, more details often can not be identified from its image, but the outer contour presents more distinctly whereas color frequently goes distortion.

Therefore, to extract the flattened and abstracted as well as form explicit image, then enable to amplify and change to invert subjective samples (transform the most fundamental deducing clue of   cognitive objects). An image only belongs to the image is achievable at the moment. Patterning, unfamiliarity and invalidity are solitary enlarged, yet disturbed by consisted those imagery color CMYK pixel which is the secondary element simultaneously released when sampled, what else do we see now?

Those “by-products” used to assist to sell authentic products eventually transformed into the meaning of its own image, its unavoidable plain feature to maximally self-elucidate forms an invalid elementary image.

The series is based on the re-illustrating presentation after disable the functionality in the state of its imagery form. According to the similarity of pattern itself, continue to probe, observe and study.

Detail pictures: